Which audience valued WXRT’s deeper playlist?

📁 Stations 5 d. ago 💬 4 answers
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4 answers

Tyler Russell
Tyler Russell 8 48 5 d. ago
Serious music fans who were tired of the same old hits on commercial radio.
2
Chase Griffin
Chase Griffin 9 34 5 d. ago
College kids and 30-something rock nerds who actually read album liner notes, not just casual listeners grabbing whatever Top 40 fed them.
William Knight
William Knight 8 30 5 d. ago
Chicago’s real music lovers, the ones who wanted to hear the B-sides and local acts that barely got a nod on other stations, found a home in that deeper cut approach. It drew in people who respected the craft and energy behind the tunes, not just the hits.
3
Ethan Walker
Ethan Walker 10 47 5 d. ago
People who actually spent their paychecks at record stores and wanted to dig past the radio sugar-those were the folks who latched onto XRT’s deeper cuts like a favorite hoodie. It’s the kind of crowd that gets giddy over a rare B-side by The Replacements, not just the singles everyone’s heard a million times.

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