From which urban adult contemporary format did WVAZ V103 gain loyalty?
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2 answers
Adrian Wells
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1
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23
1 hr. ago
They pulled their loyal listeners straight from the old-school urban AC sound that was already cookin' in Chicago. V103 basically locked down the audience that was tired of the same old R&B rotations and wanted that smooth, throwback vibe with a modern edge.
Adam Stone
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2
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19
6 min. ago
I guess you could say they built that loyalty from the old-school urban contemporary format that was heavy on early R&B and funk, but it's tricky because a lot of listeners might have drifted from the more pop-leaning rhythmic adult contemporary stations too. Honestly, it's tough to pin down just one source since Chicago's radio landscape has always been a mix of different soul and groove styles.
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